Taking Customers from Search to Store

Using Facebook Posts, we managed to share in bulk relevant information directly with our customers in their Facebook profiles and track engagement. Also, having an integral tool for the whole company helped us to get the central team, as well as Regional & Store Managers aligned, as they could launch their own comms, interact with their clients and “post on the go” thanks to the mobile version. — Trainer Digital Training & Innovation

• +1300 Total campaigns
  Launched
• +171% Redirected to
  physical stores
• +117% Facebook page
  views

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By having all the information in the same tool, we were able to collect analytics from all relevant platforms and discover specifically how consumers interacted with our brand. To date, we continue to evaluate the performance and awareness metrics of each location to optimise their online investment and ensure traffic is driven to their stores. — Global Retail Director

• 83% Increase in
  search coverage
• 21% Increase in
  client actions
• +$200K Selected store revenue
  increase over the first 6 months

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Once a week I collect results and circulate reports internally so that everyone has visibility on how our network is performing, which venues need a special effort or how our positioning is compared to our competitors. Making time for Localistico’s platform. means maximizing benefits — Retail & Trade Marketing Expert

• +50% Total searches
• +84% Direct searches
• +46% Discovery searches

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All of our regional managers have their own Google and Facebook pages. Localistico builds a really useful bridge, collecting in bulk all country data, pulling it through to Power BI and allowing us to run the performance analysis. Without it, it would be really difficult for us to extract performance statistics such as views & clicks on Google and Facebook and, on top of that, align with each region. — Senior Digital Marketeer

• +48% Clicks to Directions
• +74% Clicks to Calls
• +40% Review shares
• 504K Posts impressions in 2022

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Localistico has helped us optimise our store pages and advertising for local search for all our 500 store locations. It has proven to be a very powerful tool, not only for my area but also for the Customer Success and Social Media teams — SEO Strategist

Localistico made an immediate impact to our campaigns, increasing CTR in local Ads by 40+% in a matter of days. Seeing insights like which offices are generating the most traffic has really helped formulate our strategy — Marketing Director

Localistico helped us convert our store pages into a digital showcase that is providing us with all the possibilities we've been needing for a long time: a prebooking of services to avoid in-store queues or waiting time, an online catalogue for customers to see if the product they need is in the store they are visiting, a click to directions button, etc.

• +30x Volume of reviews
• +60% Interactions through CTAs in store pages
• +425% Increase on views of Movistar profiles on Google
• +30% Growth in customer access to their store locator

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Our experience with Localistico has been extremely positive. Users, when provided access and simple training, find the platform remarkably straightforward and easy to navigate. This simplicity is crucial for smooth adoption, as it exceeds our expectations by providing essential features, analytics, and a tailored dashboard that suits our needs.

• +143% Traffic to stores
• +173% Clicks to call
• +1.125% Volume of reviews

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