Case StudiesHow Movistar createda Digital Ecosystemand a Virtual Showcasefor Physical Shops
Movistar was looking to collect, manage, and populate all their reviews in one place, while also creating a store locator and SEO-optimised landing pages for all their locations. The objective was to understand what their high-intent customers cared about while giving them the locally customised content they are looking for.
Working with Localistico, they managed to achieve integrated management of both Reviews and Store Pages & Store Locator, improving the customer journey and engagement, and boosting search engine rankings.
Some of their results:
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- Used automatic replies to understand their customers, engage with them and made internal processes more efficient.
- Became the Telco’s country leader with the greatest volume of reviews per store.
- Implemented a Store Locator to build a digital retail space that improved the customer journey and engagement while increasing the efficiency of their stores.
- Enhanced local reach and gave visibility to all types of services by creating a Store Page for each location.
- And much more…