Local Marketing and Analytics for EV Charging Networks
For EV charging networks, being found, trusted and chosen by a driver starts with what shows up on the map. Use Localistico to keep every charge point accurate, visible and trusted, wherever drivers are searching.
Taking Drivers from Search to Charge Point
Inconsistent listings and unreliable information cost EV networks drivers before they've even arrived. Localistico keeps your charge points accurate, visible and trusted everywhere drivers search, so more of them choose your network and come back.
Get found everywhere drivers are searching
Drivers search with local intent when they need to charge: "Google, show me the nearest EV charging point," or they ask their in-car navigation system directly. If your charge points don't show up, on Google, Apple Maps, Waze or wherever the driver is looking, they head to a competitor's charger instead.
Localistico keeps every charge point visible with exact coordinates across the maps and directories drivers actually use, including Google, Apple Maps, Bing, Waze, HERE Maps and TomTom, and ensures each profile is correctly claimed and held under your corporate account, so there's no duplicate or "loose" listing confusing drivers along the way.
Build trust with every driver
Reviews and photos are one of the strongest signals drivers use to decide where to charge. Our platform centralises reviews and photos from every location in one place, so you can capture and analyse feedback across multiple platforms including Google, Facebook, Tripadvisor, Yelp and Foursquare, filter by mood, custom keywords or photos, and reply centrally with ease.
Keeping real, up-to-date photos, descriptions and service details on every profile gives drivers the confidence to pick your charger over a competitor's.
Understand how drivers find and choose your network
Knowing how drivers search for charge points in your local area, and how each location performs against the competition, helps you prioritise where to invest next.
Our platform enables you to analyse customer search behaviour around each location and gain actionable insights on performance.
Be the network AI recommends
Drivers are increasingly asking Gemini, ChatGPT and other generative engines to recommend a nearby charging point rather than searching Google directly. Localistico prepares your charge point data so these AI-driven engines can find and recommend your locations when drivers ask by voice or text.
We can also build an optimised charge point locator for your own website, giving drivers a live view of your network and improving your SEO in the process.
Promote new charging points as your network grows
Launching a new charging point or expanding into a new area is only useful if drivers know it exists. Our platform automates locally targeted digital ads, allowing paid action at a local level, resulting in an increase of up to 15% in ROAS.
You also get in-depth reporting at a station, area and distance level, reducing internal reporting time by up to 40%.
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